Sunrise of Elstree care home to ‘travel the world’ in 12 weeks as part of new campaign

Residents and team members at Sunrise of Elstree care home are setting sail on a 12-week journey visiting new countries each week from the comfort of their care home.

The ‘Around the World in 12 Weeks’ initiative will see the care home celebrating each country they visit by organising various activities and events. These are set to include language lessons, virtual tours of famous landmarks, enjoying local music, and experiencing each country’s culinary delights as prepared by the care home’s dining team. Every week will also culminate in a ‘Celebration Day’ where Sunrise of Elstree will come together to celebrate and immerse the care home within each country’s culture.

Starting on 12th April in France, Sunrise of Elstree will go on to visit countries such as Italy, South Africa, Mexico, China and India.

The extensive travel itinerary has been launched as part of Sunrise Senior Living UK’s #NewDawnNewDay campaign to encourage those who may be considering moving into a care home to take the step with a sense of reassurance in this new chapter of their lives.

The campaign, which comes as the country gradually emerges into a new dawn after COVID-19, also aims to reveal the meaningful lives led by care home residents and encapsulate their dreams and ambitions for the months ahead. Sunrise Senior Living UK also hopes that #NewDawnNewDay will inspire people to join the care sector to pursue rewarding and fulfilling careers.

Speaking of the campaign, Debbie Armstrong, the General Manager of Sunrise of Elstree, said:

“We believe that every person deserves to live a life of purpose and self-worth, no matter what their age. Residents at Sunrise of Elstree love music and dancing, so this will be a key enjoyable factor in the campaign for them. Italy will be an extra special celebration for one of our residents who was born in the south of Italy Calabria. She is very keen to share her recipe for Honey Cake as part of the celebratory meal. We also have a resident from Johannesburg who is so excited to taste the Malva pudding once again. We intend to capture all the landmarks, throughout 12 weeks, in picture form by displaying them in our bistro area. Every is very excited.”


To find out more about Sunrise of Elstree, click here.