Sunrise of Sonning care home to travel the world in 12 weeks as part of new campaign

Residents and team members at Sunrise of Sonning care home are setting sail on a 12-week journey visiting new countries each week from the comfort of their care home.

The ‘Around the World in 12 Weeks’ initiative will see the care home celebrating each country they visit by organising various activities and events. These are set to include language lessons, virtual tours of famous landmarks, enjoying local music, and experiencing each country’s culinary delights as prepared by the care home’s dining team. Every week will also culminate in a ‘Celebration Day’ where Sunrise of Sonning will come together to celebrate and immerse the care home within each country’s culture.

Starting on 12th April in France, Sunrise of Sonning will go on to visit countries such as Italy, South Africa, Mexico, China and India.

The extensive travel itinerary has been launched as part of Sunrise Senior Living UK’s #NewDawnNewDay campaign to encourage those who may be considering moving into a care home to take the step with a sense of reassurance in this new chapter of their lives.

The campaign, which comes as the country gradually emerges into a new dawn after COVID-19, also aims to reveal the meaningful lives led by care home residents and encapsulate their dreams and ambitions for the months ahead. Sunrise Senior Living UK also hopes that #NewDawnNewDay will inspire people to join the care sector to pursue rewarding and fulfilling careers.

Speaking of the campaign, Carmela Magbitang, the General Manager of Sunrise of Sonning, said:

“We believe that every person deserves to live a life of purpose and self-worth, no matter what their age. Travel is the most popular topic discussed in our home, because most of our residents enjoy sharing their experiences and love to talk about the beautiful landmarks, food and culture. We are so excited for our residents and team members as over the 12 weeks, we will all be able to reminisce about our own travels. Our team will safely take residents back to those wonderful places, from the comfort of their own home. This campaign will allow us to remind ourselves of life at Sunrise of Sonning before the pandemic.”


To find out more about Sunrise of Sonning, click here.